These episodes are recorded as a live Question and Answer Mastermind with participation from agents and investors across the country. Thanks for tuning in, and don’t forget to subscribe for future episodes!
Call Re-cap:
00:00 Introductions
After some technical difficulties, starts the recording and introduces the call. Bruce reminds callers about his upcoming class “The Agent DNA” that is starting next week. He gives a brief summary of the class and asks subscribers to keep an eye out on their email.
04:05 Marketing to Attorneys
Michael calls in looking for advice on how he should go about marketing to attorneys in his market. Bruce makes some great suggestions that focus on the idea of letting the attorney know the value of the probate services Michael can offer to the attorney’s clients. Bruce also emphasizes the importance of pitching the relationship as a two way street. Tim suggested that it may be worth it to simply buy time with the attorney in order to learn more about the attorney and begin to build a relationship.
22:00 Marketing to Pre-probate as an investor
A caller asks the question “What type of marketing budget should we plan for pre-probate and how can it compare to marketing to probate leads?”. Tim breaks down pre-probate. Bruce chimes in and informs the caller that mailers and calls to the leads are still important. Bruce and Tim explain that a more direct approach is needed and it’s important to be sensitive to the leads that are likely grieving . Chuck, a deal is going to come out of a conversation
32:22 Probate Deal Advice
Christie calls in looking for advice on her situation in which she wants to help a family but can’t find a way to make it worth it for her without low balling the family which she does not want to do. Bruce suggests that she can still help the family by helping them renovate the house and listing it for a higher value.
40:00 How to Ask Attorneys for Business
Christie asks how she can go about asking attorneys for business. Bruce asks directly but waits until the 2nd or 3rd meeting/visit. First Bruce asks “Do you refer business to agents or investors?” and then asks “What do I need to do to get on that list?”. Tim brings back up the two way street relationship and explains that with pre-probate leads can be great referrals to send to an attorney because pre-probate leads are more likely to need help from an attorney.
47:15 Pre-probate Discount
Tim announces that the Pre-Probate discount for current subscribers will end at the end of the day tomorrow, 2/18/2022.