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Category: Marketing

Best Real Estate Marketing Strategies

All real estate experts know that the housing market is constantly full of fluctuations. However, savvy real estate professionals can find opportunities in even the dimmest economic conditions. How can he or she do this? He/she can buy qualified leads and ramps up his/her marketing efforts. In order to help you adapt to these changes and to the competition, we have provided you with six foolproof real estate marketing strategies that will help you excel in 2019.

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Why You Should NOT Scrub Your Probate Leads…EVER

A common misconception is that the “deceased last known address” column is the MOST important thing we give you.  I’m here to cast it in stone that it is the LEAST important column in all of the data we give you.  The Personal Representative’s phone number is the MOST important data we give you and their address and the attorney info is close behind.

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Mailing Mistake May Miss Million$

It’s always great when I can share a tip from a subscriber … especially when that subscriber is one of our oldest and most successful. I had the pleasure of learning this info yesterday in just such a conversation. I was speaking with this subscriber about a technical question he’d called me about. After answering his technical question, he mentioned that he was really excited to be back on track after changing brokers in the middle of last year. Based on a previous conversation, I knew that he’d been the new office’s agent of the month several times already and had enjoyed a couple of million dollar months, so I was curious about what “back on track” meant. His answer was enlightening.

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